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Brand Funded Content
Telling entertaining stories is the most powerful way to connect with audiences. We can help tell yours by creating tailored content – it might be in the form of short pieces of video for digital and social, or it could be a long form series for broadcast television. The sky’s the limit!
Related Projects
2ND CHANCE CHARLIE
Warner Bros. Discovery NZ, TBWA and 2degrees worked in partnership to create 2nd Chance Charlie, a unique five-minute episode reality format that aired straight after The Project on Wednesday and Thursday nights for 8 weeks. Five ‘Charlies’ were selected to battle it out on television to win the ultimate prize – a 12-week development and training programme with a Super Rugby Team, plus a $10,000 cash prize.
MATCH FIT
Discovery NZ partnered with Sanitarium Weet-Bix to bring to life a fully integrated partnership across sponsorship and in show branding. Iconic Sanitarium brand Weet-Bix had a need to promote its encouragement of the health and wellbeing of every New Zealander more broadly.